Strategic Management of Tenfold Organic Textile - 3710 Words

MGW3401 – STRATEGIC MANAGEMENT Tenfoldâ„ ¢ Organic Textile Case Analysis Report Lecturer: Dr Chong Yit Sean, Esther Tutor: Dr Tan Seow Kian, Sharon Cheok Huei Chun (24826200) Teoh Tong Aik (26094193) Florian Navintach Zeorelli Samerawickreme (24729833) Clement Marsha (25342754) Habiba Almahrooqi (25384589) Table of Contentsî ¿ ¿ Executive Summary 1.0 Introduction 1.1 Purpose of the report 1.2 Company information 1.3 Assumption 1.4 Methodology 1.5 Purpose of Report 2.0 Strategic Analysis 2.1 SWOT ANALYSIS 2.1.1 Strengths 2.1.2 Weaknesses 2.1.3 Opportunities 2.1.4 Threats 2.2 Main issues 2.2.1 Issue 1 2.2.2 Issue 2 3.0 Evaluation of Alternative Strategies 3.1 Alternative 1†¦show more content†¦The second alternative is using the Blue Ocean Strategy to create value innovation by offering different kind of organic apparel to the partner brand. Moreover, blue ocean strategy can help Tenfold to enhance the organization’s strategic position. All in all, the best strategy for Tenfold is the blue ocean strategy since it can decrease the number of its competitors when using this strategy. Introduction Purpose of the report The purpose of the report is to analyze and discuss the main issues that Tenfold organic textile need to improve and provide alternatives to get a superior performance. Assessing the company’s strengths and weaknesses will help Tenfold to have a planned strategy, gain more profit and create a well-known brand. Furthermore, a clear understanding about the opportunities and threats of the organization can help the management to identify the changes and new alternatives that can be made to enhance the organization’s strategic position Company information Tenfold Organic Textiles is a company that manufactures naturally dyed organic cottons which was founded by Leah Weinstein and her brother Paul Weinstein in 2006. Tenfold’s main mission is to provide organic apparel using naturally dyed fibers by reducing the use of the chemicals in textile manufacturing. They believe that fashion industry should not pollute the environment with chemicals and synthetic dyes. In order for theShow MoreRelatedWalmart Case Study5076 Words   |  21 Pageslike to show our gratitude to Resp. Prof. Mr. Sham Sharma, for providing us with the golden opportunity to prepare an intellectual report, on Distribution amp; Logistics Management of â€Å"wal-mart†. We are grateful to Resp. Prof. Mr. Sham Sharma, for guiding us to prepare an aesthetic report on Distribution amp; Logistics Management of â€Å"wal-mart†with the proper information and knowledge of sixteen elements of formal report writing. Without his kind support it would have been difficult for us to completeRead MoreExploring Corporate Strategy - Case164366 Words   |  658 Pagesand 15 case examples which have been chosen to enlarge speciï ¬ c issues in the text and/or provide practical examples of how business and public sector organisations are managing strategic issues. The case studies which follow allow the reader to extend this linking of theory and practice further by analysing the strategic issues of speciï ¬ c organisations in much greater depth – and often providing ‘solutions’ to some of the problems or difï ¬ culties identiï ¬ ed in the case. There are also over 33 classicRead MoreManagement Course: Mba−10 General Management 215330 Words   |  862 PagesManagement Course: MBA−10 General Management California College for Health Sciences MBA Program McGraw-Hill/Irwin abc McGraw−Hill Primis ISBN: 0−390−58539−4 Text: Effective Behavior in Organizations, Seventh Edition Cohen Harvard Business Review Finance Articles The Power of Management Capital Feigenbaum−Feigenbaum International Management, Sixth Edition Hodgetts−Luthans−Doh Contemporary Management, Fourth Edition Jones−George Driving Shareholder Value Morin−Jarrell LeadershipRead MoreMarketing Management 14th Edition Test Bank Kotler Test Bank173911 Words   |  696 PagesMarketing Management, 14e (Kotler/Keller) Chapter 1 Defining Marketing for the 21st Century 1) Which of the following statements about marketing is true? A) It is of little importance when products are standardized. B) It can help create jobs in the economy by increasing demand for goods and services. C) It helps to build a loyal customer base but has no impact on a firms intangible assets. D) It is more important for bigger organizations than smaller ones. E) It is seldom used by nonprofitRead MoreMerger and Acquisition: Current Issues115629 Words   |  463 PagesMergers and Acquisitions Current Issues Edited by Greg N. Gregoriou and Karyn L. Neuhauser MERGERS AND ACQUISITIONS Also edited by Greg N. Gregoriou ADVANCES IN RISK MANAGEMENT ASSET ALLOCATION AND INTERNATIONAL INVESTMENTS DIVERSIFICATION AND PORTFOLIO MANAGEMENT OF MUTUAL FUNDS PERFORMANCE OF MUTUAL FUNDS Mergers and Acquisitions Current Issues Edited by GREG N. GREGORIOU and KARYN L. NEUHAUSER Selection and editorial matter  © Greg N. Gregoriou and Karyn L. Neuhauser